Online Call Tracking – Measure calls from sources you choose including PPC, SEO, banner ads, emails, referrals, etc
Offline Call Tracking – Measure calls from direct mail, billboards, commercials, brochures, etc
Dynamic Phone Number Insertion – Track calls down to the keyword level
A/B Testing – Compare call conversion rates of different landing pages
Google Analytics Integration – View call data in GA reports and dashboards in real-time
Filter Call Data – Only count calls as leads in GA that last over a specified number of seconds
Call Recording – Playback calls for quality control and training
Instant Setup – Add, remove or configure tracking phone numbers within minutes
Lots of Number Options – Local, toll-free and international numbers available
Increase conversions and spend your marketing budget more efficiently by knowing which marketing sources your phone leads and sales are actually coming from.
"Our reporting has become substantially more comprehensive and useful... Before Easy Call Tracker, we were only measuring contact form submits, but now we know exactly where our best leads are coming from. Analytics Importer has allowed us to associate cost data, so we now evaluate traffic sources based on the actual cost/lead instead of conversion rate."