Data Connectors / LinkedIn Ads / Fields

LinkedIn Ads Metrics & Dimensions

Label	Description	Name	Type	Data Type	Tables
Account	The name of the account.	account	DIMENSION	STRING	account
Account ID	URN identifying the advertising account associated with the Campaign Group.	account_id	DIMENSION	STRING	account campaign campaign_group campaigngroups_dimensions campaigns_dimensions card_index company conversion conversions_dimensions creative creatives_dimensions functions industries member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns seniorities serving_locati
Account Name	The name of the account.	configName	DIMENSION	STRING	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location card_index conversion campaigngroups_dimensions campaigns_dimensions conversions_dimensions creatives_dimensions functions industries member_county member_county_campaigns seniorities serving_locati geo_resolver_country geo_resolver_county geo_resolver_region linkedin_ titles
Account URN	URN identifying the advertising account associated with the Campaign Group.	account_urn	DIMENSION	STRING	account campaign campaign_group campaigngroups_dimensions campaigns_dimensions card_index company conversion conversions_dimensions creative creatives_dimensions functions industries member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns seniorities serving_locati
Action Clicks	The count of clicks on the action button of the Sponsored Messaging ad.	actionClicks	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Ad Created Date	The date the ad was created.	creative_created_date	DIMENSION	STRING	creatives_dimensions
Ad ID	The Uniform Resource Name for the ad.	creative_id	DIMENSION	STRING	creative creatives_dimensions
Ad Last Modified Date	The date the ad was last modified.	creative_lastModified_date	DIMENSION	STRING	creatives_dimensions
Ad Name	Name of the ad.	creative_name	DIMENSION	STRING	creatives_dimensions
Ad Status	The status of the ad.	creative_status	DIMENSION	STRING	creatives_dimensions
Ad Text	Body text of the creative.	text	DIMENSION	STRING	creatives_dimensions
Ad Thumbnail	URL to a thumbnail image to display for the content.	thumbnail	DIMENSION	STRING	creatives_dimensions
Ad Title	Content title. Maximum of 400 characters.	title	DIMENSION	STRING	creatives_dimensions
Ad Type	The type of ad.	creative_type	DIMENSION	STRING	creatives_dimensions
Ad URL	Link for the ad creative.	destination_url	DIMENSION	STRING	creatives_dimensions
Ad URN	The Uniform Resource Name for the ad.	creative_urn	DIMENSION	STRING	creative creatives_dimensions
Ad Unit Clicks	The count of clicks on the ad unit displayed alongside the Sponsored InMail. Sponsored InMail only.	adUnitClicks	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Average CPC	Total spent on your ads divided by total clicks.	cpc	METRIC	NUMBER	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Average CPM	Total spent on your ads divided by 1,000 impressions.	cpm	METRIC	NUMBER	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Average CTR	Percentage of chargeable clicks relative to impressions (clicks divided by impressions).	ctr	METRIC	NUMBER	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Average Frequency	Estimate of the average number of impressions seen by each member account exposed to at least one impression.	average_frequency	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Campaign Cost Type	Cost type, e.g. CPM.	campaign_costType	DIMENSION	STRING	campaigns_dimensions
Campaign Created Date	Creation date of the campaign.	campaign_created_date	DIMENSION	STRING	campaigns_dimensions
Campaign Daily Budget	Maximum amount to spend per day.	campaign_dailyBudget_amount	DIMENSION	NUMBER	campaigns_dimensions
Campaign End Date	The end date of the campaign.	campaign_end_date	DIMENSION	STRING	campaigns_dimensions
Campaign Group Created Date	The date the campaign group was created.	campaigngroup_created_date	DIMENSION	STRING	campaigngroups_dimensions
Campaign Group End Date	The end date of the campaign group.	campaigngroup_end_date	DIMENSION	STRING	campaigngroups_dimensions
Campaign Group ID	The Uniform Resource Name for the campaign group.	campaigngroup_id	DIMENSION	STRING	campaign campaign_group campaigngroups_dimensions campaigns_dimensions
Campaign Group Last Modified Date	The date the campaign group was last modified.	campaigngroup_lastModified_date	DIMENSION	STRING	campaigngroups_dimensions
Campaign Group Name	The name of the campaign group.	campaigngroup_name	DIMENSION	STRING	campaigngroups_dimensions
Campaign Group Start Date	The start date of the campaign group.	campaigngroup_start_date	DIMENSION	STRING	campaigngroups_dimensions
Campaign Group Status	The status of the campaign group.	campaigngroup_status	DIMENSION	STRING	campaigngroups_dimensions
Campaign Group Total Budget Amount	The total budget for the campaign group.	campaigngroup_totalBudget_amount	DIMENSION	NUMBER	campaigngroups_dimensions
Campaign Group URN	The Uniform Resource Name for the campaign group.	campaigngroup_urn	DIMENSION	STRING	campaign campaign_group campaigngroups_dimensions campaigns_dimensions
Campaign ID	The campaign to which this recommendation belongs.	campaign_id	DIMENSION	STRING	campaign campaigns_dimensions creatives_dimensions member_company_campaigns member_company_size_campaigns member_country_campaigns member_county_campaigns member_industry_campaigns member_job_function_campaigns member_job_title_campaigns member_region_campaigns member_seniority_campaigns
Campaign Last Modified Date	The date the campaign was last modified.	campaign_lastModified_date	DIMENSION	STRING	campaigns_dimensions
Campaign Name	The name of the campaign; primarily used to make it easier to reference a campaign and to recall its purpose.	campaign_name	DIMENSION	STRING	campaigns_dimensions
Campaign Start Date	Start date of the campaign.	campaign_start_date	DIMENSION	STRING	campaigns_dimensions
Campaign Status	The status of the campaign.	campaign_status	DIMENSION	STRING	campaigns_dimensions
Campaign Total Budget	The total budget for the campaign.	campaign_totalBudget_amount	DIMENSION	NUMBER	campaigns_dimensions
Campaign Type	The type of campaign, e.g. TEXT_AD.	campaign_type	DIMENSION	STRING	campaigns_dimensions
Campaign URN	The campaign to which this recommendation belongs.	campaign_urn	DIMENSION	STRING	campaign campaigns_dimensions creatives_dimensions member_company_campaigns member_company_size_campaigns member_country_campaigns member_county_campaigns member_industry_campaigns member_job_function_campaigns member_job_title_campaigns member_region_campaigns member_seniority_campaigns
Campaign Unit Cost Amount	Amount to bid per click, impression, or other event depending on the pricing model. The amount of money as a real number string.	campaign_unitCost_amount	DIMENSION	NUMBER	campaigns_dimensions
Campaign Unit Cost Currency Code	Amount to bid per click, impression, or other event depending on the pricing model. ISO currency code.	campaign_unitCost_currencyCode	DIMENSION	STRING	campaigns_dimensions
Card Clicks	Non-demographic pivots only. The number of clicks for each card of a carousel ad. The first card click of the carousel ad results in an immediate cardClick and click, whereas scrolling to other cards and clicking will count as additional cardClick.	cardClicks	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Card Impressions	Non-demographic pivots only. The number of impressions shown for each card of a carousel ad. The first card of the carousel ad results in an immediate cardImpression and impression, whereas scrolling to other cards will count as additional cardImpressions.	cardImpressions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Card Index	Group results by the index of where a card appears in a carousel ad creative. Metrics are based on the index of the card at the time when the user's action (impression, click, etc.) happened on the creative (Carousel creatives only).	card_index	DIMENSION	STRING	card_index
Click Conversions	Total number of times users took a desired action after clicking on your ad. When conversions cannot be attributed to individual users, group level attribution or estimation may be used.	externalWebsitePostClickConversions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Clicks	The count of chargeable clicks. Despite not charging for clicks for CPM campaigns, this field still represents those clicks for which we would otherwise charge advertisers (for example, clicks to view the landing page or company page).	clicks	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Clicks to Landing Page	The count of clicks which take the user to the creative landing page.	landingPageClicks	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Comment Likes	Analytics Finder only. The count of likes of a comment. Sponsored Updates only.	commentLikes	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Comments	The count of comments. Sponsored Updates only.	comments	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Company	Group results by advertiser's company.	company	DIMENSION	STRING	company
Company ID	The unique identifier of the advertiser's company.	companyId	DIMENSION	STRING	member_company member_company_campaigns
Company Page Clicks	The count of clicks to view the company page.	companyPageClicks	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Conversion Attribution Type	The model that describes how conversion actions are to be counted.	conversion_attributionType	DIMENSION	STRING	conversions_dimensions
Conversion Created Date	The date the conversion rule was created.	conversion_created_date	DIMENSION	STRING	conversions_dimensions
Conversion ID	Indicates conversion URN for which ad events to track.	conversion_id	DIMENSION	STRING	conversion conversions_dimensions
Conversion Last Modified Date	The date the conversion rule was last modified.	conversion_lastModified_date	DIMENSION	STRING	conversions_dimensions
Conversion Name	The name of the conversion rule.	conversion_name	DIMENSION	STRING	conversions_dimensions
Conversion Type	The type of conversion.	conversion_type	DIMENSION	STRING	conversions_dimensions
Conversion URN	Indicates conversion URN for which ad events to track.	conversion_urn	DIMENSION	STRING	conversion conversions_dimensions
Conversions	Total number of times users took a desired action after clicking on or seeing your ad. When conversions cannot be attributed to individual users, group level attribution or estimation may be used.	externalWebsiteConversions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Cost Per Company Page Clicks	Cost per company page click.	cost_per_company_page_clicks	METRIC	NUMBER	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Cost Per Landing Page Clicks	Cost per landing page click.	cost_per_landing_page_clicks	METRIC	NUMBER	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Cost Per Lead	Cost per one click lead.	cost_per_one_click_leads	METRIC	NUMBER	account campaign campaign_group company creative member_company member_company_size member_country member_industry member_job_function member_job_title member_region member_seniority serving_location
Cost Per Lead Form Opens	Cost per lead form open.	cost_per_one_click_lead_form_opens	METRIC	NUMBER	account campaign campaign_group company creative member_company member_company_size member_country member_industry member_job_function member_job_title member_region member_seniority serving_location
Cost Per Result	Average cost per result. Total spent on your campaign divided by the number of results based on your objective.	cost_per_result	METRIC	NUMBER	campaign creative
Cost per Click Conversion	Average amount you spent on each click conversion (total spent divided by click conversions).	cost_per_externalWebsitePostClickConversions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Cost per Conversion	Average amount you spent on each conversion (total spent divided by conversions).	cost_per_conversion	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Cost per View Conversion	Average amount you spent on each View conversion (total spent divided by click conversions).	cost_per_externalWebsitePostViewConversions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Data Freshness	Used by Power My Analytics to determine the last time this field was updated.	dataFreshness	DIMENSION	STRING	account campaign campaign_group campaigngroups_dimensions campaigns_dimensions card_index company conversion conversions_dimensions creative creatives_dimensions functions geo_resolver_country geo_resolver_county geo_resolver_region industries linkedin_ member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region serving_location titles
Data Source	Data source title	dataSource	DIMENSION	STRING	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location card_index conversion campaigngroups_dimensions campaigns_dimensions conversions_dimensions creatives_dimensions functions industries member_county member_county_campaigns seniorities serving_locati geo_resolver_country geo_resolver_county geo_resolver_region linkedin_ titles
Data Source Logo	Data source logo	dataSourceLogo	DIMENSION	STRING	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location card_index conversion campaigngroups_dimensions campaigns_dimensions conversions_dimensions creatives_dimensions functions industries member_county member_county_campaigns seniorities serving_locati geo_resolver_country geo_resolver_county geo_resolver_region linkedin_ titles
Date	The dimension that determines how date-based data in a chart is handled (the time dimension).	date	DIMENSION	STRING	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Day Of Month	The dimension that determines how date-based data in a chart is handled.	day_of_month	DIMENSION	STRING	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Day Of Week	The dimension that determines how date-based data in a chart is handled.	day_of_week	DIMENSION	STRING	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Document Completions	Hidden since unknown time	documentCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Document First Quartile Completions	Hidden since unknown time	documentFirstQuartileCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Document Midpoint Completions	Hidden since unknown time	documentMidpointCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Document Third Quartile Completions	Hidden since unknown time	documentThirdQuartileCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Engagement Rate	Number of times people engaged with your ad (paid and free clicks divided by total impressions).	engagement_rate	METRIC	NUMBER	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Follows	The count of follows. Sponsored Updates only.	follows	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Full Screen Plays	Number of times members click on your video, going to full screen mode	fullScreenPlays	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Geo ID	A unique identifying number for a geographical location.	geo_id	DIMENSION	STRING	geo_resolver_country geo_resolver_county geo_resolver_region member_country member_country_campaigns member_county member_county_campaigns member_region member_region_campaigns
Impressions	The number of times people were shown your ad.	impressions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Key Results	The number of times your campaign achieved an outcome based on your objective and campaign settings.	results	METRIC	NUMBER	campaign creative
Lead Form Opens	Number of times a member opened a lead form.	oneClickLeadFormOpens	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Leads	The count of leads generated through One Click Lead Gen.	oneClickLeads	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Likes	The count of likes. Sponsored Updates only.	likes	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Member Company	Group results by member company.	member_company	DIMENSION	STRING	member_company member_company_campaigns
Member Company Size	Approximate company size of LinkedIn members engaged with campaigns.	member_company_size	DIMENSION	STRING	member_company_size member_company_size_campaigns
Member Country	Group results by member country.	member_country	DIMENSION	STRING	geo_resolver_country
Member County	Group results by member county.	member_county	DIMENSION	STRING	geo_resolver_county
Member Industry	Group results by member industry.	member_industry	DIMENSION	STRING	industries
Member Industry ID	Group results by the unique identifier for the member's industry.	member_industry_id	DIMENSION	STRING	industries member_industry member_industry_campaigns
Member Job Function	Group results by member job function.	member_job_function	DIMENSION	STRING	functions
Member Job Function ID	Group results by the unique identifier for the member's job function.	member_job_function_id	DIMENSION	STRING	functions member_job_function member_job_function_campaigns
Member Job Title	Group results by member job title.	member_job_title	DIMENSION	STRING	titles
Member Job Title ID	Group results by the unique identifier for the member's job title.	member_job_title_id	DIMENSION	STRING	member_job_title member_job_title_campaigns titles
Member Region	Group results by member region.	member_region	DIMENSION	STRING	geo_resolver_region
Member Seniority	Group results by member seniority.	member_seniority	DIMENSION	STRING	seniorities
Member Seniority ID	Group results by the unique identifier for the member's seniority.	member_seniority_id	DIMENSION	STRING	member_seniority member_seniority_campaigns seniorities
Month	The dimension that determines how date-based data in a chart is handled.	month_only	DIMENSION	STRING	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Month Day	The dimension that determines how date-based data in a chart is handled.	month_day	DIMENSION	STRING	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Objective	The campaign objective.	objective	DIMENSION	STRING	campaigns_dimensions
Opens	The count of opens of Sponsored InMail. Sponsored InMail only.	opens	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Other Engagement	Other clicks on your ad including: view all comments, see more description, see social count, see list of likes, and more.	otherEngagements	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
PMA Is Interpolated?	Used by Power My Analytics to indicate whether lifetime data might be interpolated	isInterpolated	BOOLEAN	BOOLEAN	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location card_index conversion campaigngroups_dimensions campaigns_dimensions conversions_dimensions creatives_dimensions functions industries member_county member_county_campaigns seniorities serving_locati geo_resolver_country geo_resolver_county geo_resolver_region linkedin_ titles
PMA Maximum Cached Data Date	Used by Power My Analytics to indicate maximum cached data date.	MaxDate	DIMENSION	STRING	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location card_index conversion campaigngroups_dimensions campaigns_dimensions conversions_dimensions creatives_dimensions functions industries member_county member_county_campaigns seniorities serving_locati geo_resolver_country geo_resolver_county geo_resolver_region linkedin_ titles
PMA Minimum Cached Data Date	Used by Power My Analytics to indicate minimum cached data date.	MinDate	DIMENSION	STRING	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location card_index conversion campaigngroups_dimensions campaigns_dimensions conversions_dimensions creatives_dimensions functions industries member_county member_county_campaigns seniorities serving_locati geo_resolver_country geo_resolver_county geo_resolver_region linkedin_ titles
PMA Payment URL	Used by Power My Analytics to provide URL to activate your account, or to see the billing information.	Payment		STRING	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location card_index conversion campaigngroups_dimensions campaigns_dimensions conversions_dimensions creatives_dimensions functions industries member_county member_county_campaigns seniorities serving_locati geo_resolver_country geo_resolver_county geo_resolver_region linkedin_ titles
PMA Subscription ID	Used by Power My Analytics for billing and user-identification with our support staff.	Subscription		STRING	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location card_index conversion campaigngroups_dimensions campaigns_dimensions conversions_dimensions creatives_dimensions functions industries member_county member_county_campaigns seniorities serving_locati geo_resolver_country geo_resolver_county geo_resolver_region linkedin_ titles
PMA Trial Status	Used by Power My Analytics to show trial as Active, Expired or number of days remaining.	Trial		STRING	account campaign campaign_group company creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location card_index conversion campaigngroups_dimensions campaigns_dimensions conversions_dimensions creatives_dimensions functions industries member_county member_county_campaigns seniorities serving_locati geo_resolver_country geo_resolver_county geo_resolver_region linkedin_ titles
Quarter	The dimension that determines how date-based data in a chart is handled.	quarter	DIMENSION	STRING	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Reach	The estimated number of unique member accounts with at least one impression. Some traffic is excluded from this metric for campaigns running on the LinkedIn Audience Network, and it may be underestimated — in some cases significantly.	approximateUniqueImpressions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Reactions	The count of positive reactions on Sponsored Updates which can capture, like, interest, praise, and other responses.	reactions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Registrations	Total number of people who successfully registered for your LinkedIn Event after clicking on or seeing your ad.	registrations	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Sends	Number of times your Sponsored Messaging ad was sent. Sponsored InMail only.	sends	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Serving Location	Group results by serving location, onsite or offsite.	serving_location	DIMENSION	STRING	serving_location
Share URN	The share URN for describing individual share statistics. Is blank for aggregate share statistics.	share_urn	DIMENSION	STRING	creatives_dimensions
Shares	The number of times your ad was shared. Sponsored Updates only.	shares	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Spent	Amount you spent on ads, impressions, or interactions.	costInLocalCurrency	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Text URL Clicks	The count of clicks on any links (anchor tags) that were included in the body of the Sponsored InMail. Sponsored InMail only.	textUrlClicks	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Total Conversion Value	Total value generated by your conversions (value per conversion times conversions). Value can be defined when creating conversions, which is how much you consider each conversion is worth to you.	conversionValueInLocalCurrency	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Total Engagement	All member interactions with your ad, both chargeable and free.	totalEngagements	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
UGC URN	URN of container entity that contains the user generated content.	ugc_urn	DIMENSION	STRING	creatives_dimensions
UTM Campaign	URL query parameter for campaign.	utm_campaign	DIMENSION	STRING	creatives_dimensions
UTM Content	URL query parameter for content.	utm_content	DIMENSION	STRING	creatives_dimensions
UTM Medium	URL query parameter for medium.	utm_medium	DIMENSION	STRING	creatives_dimensions
UTM Source	URL query parameter for source.	utm_source	DIMENSION	STRING	creatives_dimensions
UTM Term	URL query parameter for term.	utm_term	DIMENSION	STRING	creatives_dimensions
Video Completions	Number of times your video was watched to 97-100% of its length, including watches that skipped to this point if the ad was served on LinkedIn (versus on Audience Network).	videoCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Video Starts	Analytics Finder only. The count of video ads that were started by users.	videoStarts	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Video Views	2 or more continuous seconds of playback while the video is at least 50% on screen, or a click on the CTA, whichever comes first	videoViews	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Video Views @ 25%	Number of times your video was watched to 25% of its length, including watches that skipped to this point. These are resulting from a user sharing a sponsored update to their own network of connections.	videoFirstQuartileCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Video Views @ 50%	Number of times your video was watched to 50% of its length, including watches that skipped to this point. These are resulting from a user sharing a sponsored update to their own network of connections.	videoMidpointCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Video Views @ 75%	Number of times your video was watched to 75% of its length, including watches that skipped to this point. These are resulting from a user sharing a sponsored update to their own network of connections.	videoThirdQuartileCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
View Conversions	Total number of times users took a desired action after seeing your ad. When conversions cannot be attributed to individual users, group level attribution or estimation may be used.	externalWebsitePostViewConversions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Card Clicks	Non-demographic pivots only. The number of viralClicks for each card of a carousel ad. The first viralCardClick of the carousel ad results in an immediate viralCardClick and viralClick, whereas scrolling to other cards and clicking will count as additional viralCardClick.	viralCardClicks	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Viral Card Impressions	Non-demographic pivots only. The number of viralImpressions shown for each card of a carousel ad. The first card of the carousel ad results in an immediate viralCardImpression and viralImpression, whereas scrolling to other cards will count as additional viralCardImpressions.	viralCardImpressions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Viral Clicks	The count of clicks on viral impressions. Sponsored Updates only.	viralClicks	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Comment Likes	The count of likes on comments from viral impressions for this activity. See viral impressions definition. Sponsored Updates only.	viralCommentLikes	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Comments	The count of comments from viral impressions for this activity. See viral impressions definition. Sponsored Content only.	viralComments	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_size member_country member_country_campaigns member_county member_county_campaigns member_industry member_job_function member_job_title member_region member_seniority serving_location
Viral Company Page Clicks	The count of clicks to view the company page from viral impressions for this activity. See viral impressions definition. Sponsored Content only.	viralCompanyPageClicks	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Document Completions	Hidden since unknown time	viralDocumentCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Viral Document First Quartile Completions	Hidden since unknown time	viralDocumentFirstQuartileCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Viral Document Midpoint Completions	Hidden since unknown time	viralDocumentMidpointCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Viral Document Third Quartile Completions	Hidden since unknown time	viralDocumentThirdQuartileCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative serving_location
Viral External Website Conversions	The count of conversions that are attributed to your ads driven by a viral event. See viral impressions definition.	viralExternalWebsiteConversions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral External Website Post Click Conversions	The count of post-click conversions that are attributed to your ads driven by a viral click. See viral impressions definition.	viralExternalWebsitePostClickConversions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral External Website Post View Conversions	The count of post-view conversions that are attributed to your ads driven by a viral impression. See viral impressions definition.	viralExternalWebsitePostViewConversions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company_size member_country member_county member_industry member_job_function member_seniority serving_location
Viral Follows	The count of follows from viral impressions for this activity. See viral impressions definition. Sponsored Content only.	viralFollows	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Full Screen Plays	Number of times members click on the full screen button or on the video(mobile only) to go into full screen mode. See viralImpressions definition.	viralFullScreenPlays	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Impressions	The count of viral impressions for this activity. Viral impressions are those resulting from users sharing sponsored content to their own network of connections. Viral impressions are not counted as regular impressions. Sponsored Content only.	viralImpressions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Landing Page Clicks	The count of clicks on viral impressions to take the user to the creative landing page. See viral impressions definition. Sponsored Content only.	viralLandingPageClicks	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Likes	The count of likes from viral impressions for this activity. See viral impressions definition. Sponsored Content only.	viralLikes	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Other Engagement	The count of user interactions with viral impressions that do not fit into any other more specific category. See viral impressions definition. Sponsored Content only.	viralOtherEngagements	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Reactions	The count of positive reactions on viral Sponsored Content which can capture like, interest, praise, and other responses. See viral impressions definition for details on viral engagements.	viralReactions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Shares	The count of shares from viral impressions for this activity. See viral impressions definition. Sponsored Content only.	viralShares	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_size member_company_size_campaigns member_country member_county member_industry member_industry_campaigns member_job_function member_job_title member_region member_seniority serving_location
Viral Total Engagement	The count of all user interactions with a viral ad unit. See viral impressions definition. Sponsored Content only.	viralTotalEngagements	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Video Completions	The count of viral video ads that played 97-100% of the video. This includes watches that skipped to this point. See viralImpressions definition.	viralVideoCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Video First Quartile Completions	The count of viral video ads that played through the first quartile of the video. This includes watches that skipped to this point. See viralImpressions definition.	viralVideoFirstQuartileCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Video Midpoint Completions	The count of viral video ads that played through the midpoint of the video. This includes watches that skipped to this point. See viral Impressions definition.	viralVideoMidpointCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Video Starts	The count of viral video ads that were started by users. See viral Impressions definition. Since viral videos are automatically played for ON_SITE, this will be the same as viral Impressions if the servingLocation is ON_SITE.	viralVideoStarts	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Video Third Quartile Completions	The count of viral video ads that played through the third quartile of the video. This includes watches that skipped to this point. See viral Impressions definition	viralVideoThirdQuartileCompletions	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Viral Video Views	A viral video ad playing for at least 2 continuous seconds 50% in-view, or a click on the CTA, whichever comes first. An interaction with the video (like going to full-screen mode) does not count as a view. See viral Impressions definition.	viralVideoViews	METRIC	NUMBER	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Week	The dimension that determines how date-based data in a chart is handled.	week	DIMENSION	STRING	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Year	The dimension that determines how date-based data in a chart is handled.	year	DIMENSION	STRING	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Year Month	The dimension that determines how date-based data in a chart is handled.	month	DIMENSION	STRING	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Year Quarter	The dimension that determines how date-based data in a chart is handled.	year_quarter	DIMENSION	STRING	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location
Year Week	The dimension that determines how date-based data in a chart is handled.	year_week	DIMENSION	STRING	account campaign campaign_group card_index company conversion creative member_company member_company_campaigns member_company_size member_company_size_campaigns member_country member_country_campaigns member_county member_county_campaigns member_industry member_industry_campaigns member_job_function member_job_function_campaigns member_job_title member_job_title_campaigns member_region member_region_campaigns member_seniority member_seniority_campaigns serving_location

← Back to LinkedIn Ads Data Connector

Preferred by data-driven businesses