MCP connector for ChatGPT · included on every plan

Connect Instagram Insights to ChatGPT

Ask ChatGPT about your Instagram Insights data alongside your ads and analytics, and get answers from your real numbers in seconds. No exports, no copy-paste, no code.

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✓ SOC 2 Type II & ISO 27001 certified✓ 14-day free trial✓ No credit card required

What you can ask

Questions about Instagram Insights you can ask ChatGPT

Examples for social and local sources. ChatGPT pulls the numbers through Power My Analytics and answers in plain English.

Content

“Which Instagram Insights posts got the most engagement last month?”

Growth

“How did my Instagram Insights audience grow month over month this year?”

Insights

“What kind of content performs best on Instagram Insights?”

Cross-channel

“Compare organic Instagram Insights results with my paid social campaigns.”

Diagnosis

“Engagement fell this month. What changed?”

Reporting

“Write a monthly Instagram Insights report I can send to my client.”

What you can do

What you can do with PMA and ChatGPT

Power My Analytics connects ChatGPT to the Instagram Insights metrics you need, so you can get AI insights and build dashboards right in ChatGPT.

Deep analysis on your full history

Analyze the Instagram Insights history stored in your dedicated data warehouse, which never deletes historical data.

AI dashboards across sources

Build charts and dashboards that combine Instagram Insights with your other marketing data.

Take action with ChatGPT agentsComing soon

Use ChatGPT agents to automate Instagram Insights tasks through Power My Analytics.

ChatGPT answering a marketing question with Power My Analytics data

How it works

Connect Instagram Insights to ChatGPT in three steps

Connect Instagram Insights

Turn on MCP access

One toggle in Settings. It's already on your plan, whichever plan you're on.

Add it to ChatGPT and ask

Add Power My Analytics as a connector in ChatGPT, sign in, and ask your first Instagram Insights question.

Read the full setup guide →How the MCP server works →

Key features

Everything included with Instagram Insights

Easy setup

Use your free trial to connect Instagram Insights in a few clicks.

AI insights

Quickly generate insights for Instagram Insights in ChatGPT.

All the metrics & dimensions you need

View the list of fields available for Instagram Insights.

Data warehousing

Import historic Instagram Insights data for immediate insights, and store all your marketing metrics in one warehouse.

SOC 2 Type II & ISO 27001 certified

Certified and compliant with data protection and privacy frameworks.

One connection, every source

The same ChatGPT connection reaches all 80+ connectors on your account.

Customer-focused differentiators

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Power My Analytics

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Connect your data to ChatGPT

✓ Included on every plan. Covers 95%+ of customers' needs at no extra cost

Limited usage credits

Data warehousing

✓ Included

Enterprise only

Free onboarding

✓ Included

Enterprise only

Starting price

✓ $41.63/month, billed yearly

$49.00+/month

Instagram Insights + ChatGPT FAQ

Can ChatGPT read my Instagram Insights data?

Yes. Once Instagram Insights is connected to Power My Analytics and the connector is added in ChatGPT, it can query your Instagram Insights data directly and answer from your real numbers.

Which Instagram Insights metrics are available?

Everything in the Instagram Insights field list is available to ChatGPT. See the link under Key Features.

Can I combine Instagram Insights with my other marketing data?

Yes. The same connection reaches every source on your account, so ChatGPT can compare Instagram Insights with Google Ads, Meta, GA4 and more in one answer.

Is the ChatGPT connection an extra cost?

No. Connecting your data to ChatGPT is included on every plan and covers over 95% of customers' needs at no extra cost.

Can ChatGPT make changes in Instagram Insights?

Coming soon. Write actions are in final testing. Today the connection reads your data, so ChatGPT can analyze performance and recommend changes for you to make.