Data Builder Beta Release

Category: Platform Feature

Introducing Data Builder: Transform Your Marketing Data Like Never Before

We’re excited to announce the beta launch of Data Builder, our data preparation tool that empowers marketers to create customized datasets, blend data from multiple sources, and prepare data exactly how you need it – all without writing a single line of code.

Key Capabilities

Multi-Source Data Blending – Combine metrics from Google Ads, Facebook Ads, Microsoft Ads, and more in a single table. Finally see your true cross-platform performance without switching between reports.
Custom Dataset Organization – Structure your data by client, campaign, or any way that makes sense for your business. Create separate datasets for each client or organize by marketing channel.
Advanced Filtering & Controls – Set custom date ranges, apply filters, and limit data access. Perfect for creating focused reports or managing client data access.
Seamless Integration – Works with all your favorite destinations: Looker Studio, Google Sheets, Microsoft Excel, BigQuery, SQL databases, and more.

How Data Builder Works

1. Create Your Dataset

Start by creating a dataset – your container for related data tables. Set your date range and give it a meaningful name like “Q1 Campaign Analysis” or “Client ABC Reports”.

2. Blend & Transform

Combine data from multiple platforms in one table. See Facebook and Google Ads performance side-by-side, or blend advertising data with sales metrics for true ROI analysis.

3. Build Data Tables

Add data tables to your dataset. Select single or multiple sources, choose your fields, and apply any filters needed. Our intelligent field selection prevents incompatible combinations.

4. Export & Analyze

Send your prepared data to any destination. Whether you prefer Looker Studio dashboards, Google Sheets reports, or direct database exports, your data is ready to use.

Perfect For

Agencies – Create separate datasets for each client with customized data access and date ranges.
E-commerce Teams – Blend advertising costs with sales data to calculate true profitability.
Enterprise Marketers – Structure complex data requirements with filtering and organization options.
Performance Marketers – Compare campaign performance across all platforms in unified reports.

Getting Started

Data Builder is now available to all Power My Analytics users. Access it from your hub’s navigation menu, right below the Sources link. Read the Data Builder Guide to help you get the most from this powerful new feature.

Want to see Data Builder in action? Schedule a personalized demo with our team.

Preferred by data-driven businesses