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Product Updates / Klaviyo Data Connector Release

December 9th, 2024

Klaviyo Data Connector Release

Klaviyo Logo

Category: Email

Klaviyo is a powerful email and SMS marketing platform that helps e-commerce businesses create personalized customer experiences and drive revenue through data-driven marketing automation. Now Power My Analytics users can integrate Klaviyo metrics into their favorite data destinations:

  • Klaviyo to Looker Studio – Create stunning visual dashboards showcasing your email campaign performance, subscriber growth, and revenue attribution metrics.

  • Klaviyo to Google Sheets – Export your Klaviyo data into spreadsheets for custom analysis, reporting, and integration with other marketing metrics.

  • Klaviyo to Microsoft Excel – Analyze your email marketing performance in Excel with automated data refresh and powerful pivot table capabilities.

  • Klaviyo to BigQuery – Store and analyze your complete Klaviyo history in Google BigQuery for advanced analytics and machine learning.

  • And more!

Connect your Klaviyo account using a Power My Analytics marketing data hub, then transform your data into actionable insights. Combine your email marketing metrics with data from other platforms to get a complete view of your marketing performance.

Explore our comprehensive Klaviyo Schema to see all available metrics and dimensions.

View our Klaviyo report template to see the possibilities.

Comprehensive Reporting Areas

Access detailed Klaviyo metrics across three key areas:

Campaign Analytics

Track all your email campaign performance in one place with comprehensive metrics including opens, clicks, bounces, and site activity. Monitor campaign effectiveness with clear visualizations and detailed engagement data.

Klaviyo Campaign Analytics Dashboard

Automation Flows

Analyze your automated email sequences with detailed performance metrics. Track welcome series, abandoned cart recovery, post-purchase follow-ups, and other automated flows to optimize your customer journey and maximize revenue.

List Management

Monitor your subscriber lists and segments with detailed growth and engagement metrics. Track list size, engagement levels, and subscriber behavior to better understand and serve your audience.

Product Link

Klaviyo Data Connector

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