The Trade Desk Data Connector Release

The Trade Desk is a leading demand-side platform that empowers advertisers to reach their target audiences across multiple channels and formats through programmatic advertising. With real-time bidding capabilities and advanced audience targeting, you can optimize your campaigns for maximum performance and ROI. Now Power My Analytics users can integrate The Trade Desk campaign, ad group, and performance insight data into their favorite data destinations:

The Trade Desk to Looker Studio – Transform your programmatic advertising data into compelling visualizations with Looker Studio. Create interactive dashboards that showcase your campaign performance, conversion metrics, and ROI in real-time, accessible from any device.
The Trade Desk to Google Sheets – Leverage daily data refreshes to analyze and manipulate your programmatic advertising metrics with our powerful spreadsheet addons.
The Trade Desk to Microsoft Excel – Blend your programmatic campaign data with other marketing sources and develop custom formulas to derive deeper insights from your advertising efforts.
The Trade Desk to BigQuery – Store and analyze your programmatic advertising data at scale, enabling advanced analytics and custom reporting capabilities.
And more!

Connect your Trade Desk account using a Power My Analytics reporting automation hub, then transform your data into actionable insights and view The Trade Desk metrics alongside your other advertising platforms like Facebook Ads, Google Ads, TikTok Ads, and more.

Comprehensive Report Types

Access key performance metrics automatically in your custom reports to track and optimize your programmatic advertising efforts:

Overview

Get a high-level view of your programmatic advertising performance with metrics like bids, impressions, advertiser cost, CPM, clicks, and conversions.

The Trade Desk Overview